Playtech, the international designer, developer and licensor of software and services for the online,
mobile, TV and land-based gaming industry, together with its subsidiary and leading mobile supplier
Mobenga, has worked with Marathonbet, a leading sports betting operator, to develop a mobile
Marathonbet, one of the largest sportbooks in Russia has recently made its initial debut in the mobile
arena for the Russian market. In doing so Marathonbet has utilised Mobenga’s skills and expertise as
they establish their mobile sportbook. Now, with the mobile sportsbook, Marathonbet’s customers can
enjoy betting on the go.
Both companies have worked very closely together to develop a series of custom-made mobile clients
which will enable the development of Marathonbet‘s mobile sportbook. Made to suit the Russian
market’s needs the mobile sportbook offers superb functionality with a strong emphasis on security
The current offering developed by Mobenga and Marathonbet lay a solid foundation for partnership
between the two companies which will see them hit the market with many more developments and
improvements in the very near future.
Christian Rajter, Mobenga’s CEO, commented, “We are thrilled to gain Marathonbet’s trust to help
them establish themselves in the mobile space and capitalise on the great opportunities it offers.
Marathonbet is a renowned and a well trusted sportbook operator and I am confident that Mobenga’s
skills and expertise in the mobile field will help Marathonbet to provide it’s customers with an
exceptional mobile solution.”
Graham Luke, Marathonbet CEO, adds, “We are delighted to finally get our mobile product to market.
Together with Mobenga we have developed an excellent product. Early feedback shows that mobile
works for us as an acquisition channel and as an additional interface for our existing customers.
Throughout the development process Mobenga has been excellent to work with and always attended
our requests and offered sound advice when necessary. I have no doubt this project will be a huge
success for both of us.”
The Paddy Power mobile sports book dominated the prestigious mGaming awards, scooping up three awards. The Irish giant was awarded "Best mobile sports betting operator", "Innovation in mobile" and "Best gambling App". Christian Rajter, Mobenga CEO, comments: "We are delighted that Paddy Power has received this fine recognition and especially happy that the 2-tap betting function, developed by Mobenga, was recognized as the most innovative function in movie at these awards! These awards are a recognition of the hard work by Paddy Power and Mobenga to constantly strive to bring the punters the best possible mobile experience"
Mobenga congratulates William Hill to winning the "Mobile Operator of year" award at the prestigious International Gaming Awards. Rajter, Mobenga CEO comments, "We are very proud to be Hills partner for mobile and are very happy that our common is recognized and awarded".
Playtech, the international designer, developer and licensor of software and services for the online, mobile, TV and land-based gaming industry, is proud to announce that Gala Coral Group has re-launched its renowned sports-betting website Coral.co.uk on Playtech’s platform.
Following last year’s agreement to employ Playtech as their exclusive platform provider, Gala Coral moved its two major brands, Gala Casino and Gala Bingo, to the Company’s software and has recently concluded the migration with Coral. The newly launched website includes all of Playtech’s products, such as Casino, Bingo, and Poker and uses GTS to aggregate third party content. Playtech subsidiary Mobenga, the leading mobile sportsbook in the industry, is delivering the mobile offering.
Gala Coral is also utilising Playtech’s IMS as their sole central management system and the Portal to control the user interface and communication with players in real time. As a result, Gala Coral is able to customise and personalise content and bonus offerings according to players’ preferences across the entire product suite. Players enjoy a one-wallet solution, making it easier for Gala Coral to maximise cross-selling opportunities between products and channels.
Shay Segev, Playtech COO, said, “It is with great pleasure that we conclude our successful effort to support Gala Coral Group on all product verticals and in all channels. Their distinguished brands further strengthen our position as the leading software provider in the industry, and this partnership has been a strong indication of businesses’ growing desire to centralise their products, services, and operations under one platform to increase brand loyalty. Playtech’s Portal and IMS along with our award winning products provide the unique functionality indispensable to operators who are looking for that one stop shop. I am confident Coral will leverage the synergies between the IMS as the central management system, Videobet as the technology provider for land-based gaming machines and Geneity as the sports betting platform in Coral betting shops.”
Carl Leaver, Gala Coral Group CEO, said, “We are very pleased to have completed our migration to Playtech’s platform and products. Having a single wallet will enable us to be more effective at growing our customers’ loyalty and increasing cross-sell. Additionally, with this modern, flexible technology, we will be able to continue developing our offering in line with our customers’ needs in a dynamic, low cost way.”